Tuesday, 21 June 2016

Moving for the first time?

I have to say the first time I went to move was actually really scary.  I was not really sure waht I was doing and it put a whole lot of anxeity on me.  I know that sounds silly, but it was a truth that made the experience very stresfull and I want to help others not go through the same feelings as I did.  Now I tried to look up how to move on the internet but back then the articles were all for sales and not for actually helping people.  Instead of good advice I got uhaul articles.  Now I will say that in the years since my first move I have rented many uhauls so I guess the advice was not the worst, but many of the old way to move are simply not the best, and time has simply given us more options and spending a few bucks can save thousands in the long run.

 


What I mean by this was the first advice I was given was to go out and get free boxes.  I went to all teh local big box stores and got used cheap moving boxes that they were about the throw out.  Now I thought this was amazing.  But I also had to buy lots of tape to put them back together and they were used and flemsy.  What really happened was that many boxes fell apart and they also flexed when lifting.  So many of my boxes that got filled with heavy weight flexed while lifting and the people dropped them.  I lost a lot of items due to bad boxes.  The cheap moving boxes that I picked up cost me thousands of dollars in damage and most of my dishes. 

 


I have moved many people and my own family several times since then and I have seen many injuries caused by flexible cardboard boxes.  It really is a  bad problem which can be easily resolved by spending about 30 bucks.  I learned a few years ago that companies exist to fill this expensive gap.  The packaging supply companeis sell moving packages that come with all types of heavy duty boxes, tape, and markers.  It really is a dream for moving and you would never know if you hadn't done it before.  It cost a few dollars more in prep work but can save you injuries and simply broken goods.  The small things in life really are a joy and this is one area to think about.

 


The next thing to do is if you do not have a vehicle to move it may cost more in gas to use cars and trucks then to rent a big truck for the day.  It cost in reality about 100 dollars to rent a uhaul for a single day.  If you have 5 friends driving cars and trucks back and fourth 3 to 4 times and you add all of that and the possible damage to their vehicles and maybe even you getting all those items in it may smply be cheaper to rent a truck or a trailer. I am usually a cheap person, but sometimes it really is less expensive in the long run by renting  truck.  So think about your items very specificalyl and see if you may need one. Hope these tips help!

Tuesday, 10 July 2012

Packaging that’s Emotional

A lot of packaging companies have battles that they must fight, with the goal to be boosting sales, winning over customers, and focusing on brand loyalty rather than mere competition. Packaging is very easy for a person to see, as it gets the attention that consumers have, offering a great experience for those who wish to get it, through the usage of emotional packaging ideas. 

A lot of designers have worked towards this aim, with a lot of profitability from this, and a means to boost the current relationship people have with their brand. 

Establish a Relationship via product and their packaging 

The first thing to understand is that it’s vital to ensure that the graphics used on these boxes do get consistent, especially with the product of choice, boosting that emotional engagement of the person.  You want to improve the images, various texts, different colors, and also the general state of the packaging used to then reflect these product characteristics, and from there, boost the attention of the customers. 



For instance, traditional products will need more traditional graphics to boost that authenticity. 

You want to make sure you’ve got the visuals, as they’re vital for customers to  truly get the features and the packaging traits of this item. 

Use Images to Speak 

It might seem obvious to note that these illustrations and images are necessary, but the images have a very important impact on the sensations or the memories a person has, and they provide useful means to establish the connection between a product and a customer. 

Images also give you a chance to properly recognize these products, their offerings, and also help you recognize things much faster, as they do work faster than mere texts. 

Tell Stories 

Remember that every single product has some type of story, especially when it comes to the brand. This could be the inception of the product, how the product was made, and even a story about the founders and what’s used to properly create this. 

Storytelling for food and social means is vital, as it lets you communicate important aspects of these products, including but not limited to the communication of these materials, and each of the factors which are hidden within these products. So make sure to build emotions, you’ve got a story. 



Use Sensations to communicate. 

Finally, you want to utilize sensations to properly communicate with this. Customers love wonder and amazement, and if you surprise them through the use of their feelings, this could be exactly what you need. 

Paper with a really good smell like perfume paper, materials that have a unique texture such as rough paper or those with a soft touch, or even small windows used to show the product and its packaging products that sit inside. It actually works well as a part of this emotional packaging, especially when you look at both the material, and the structural parts of this.

Overall, when you’re building a packaging, the best way for you to take these matters into your own hands is to look at the different ways for you to make the most of your packaging that’s there.



When you invoke emotions, you build a better, more worthwhile customer experience.  That way, in order to boost this, you can definitely improve it with the correct means and the reflections of such as well. 

Take some time to assess your packaging, and learn to create emotional packaging to use today, so that you can indeed craft the most worthwhile product experience you can for the packaging you want to make.